With the proliferation of new Ad Networks that are launching daily in almost every market you can imagine it seems like everyone is getting in on the act.

We get our fair share of approaches from new networks that are looking for some “fast” affiliate recruitment or trying to get us to run our offers in their network.

Very often these networks don’t even have recognized network software but believe they can  compete in a saturated market by offering vague promises and no offers!

It took us over a year to launch OfferForge  and that was based of the Direct Track platform (arguably the best Affiliate Network platform commercially available today).   I can attest to the fact that building a network is hard work and takes tons of money, diligence and dedicated management.

I cannot fathom how people are still trying to run this kind of infrastructure on a wing and a prayer.   I constantly hear the mantra - “we’ll upgrade as capacity requires”.   That’s simply not good enough!
To build a successful network and do business with our clients ask yourself if:

You’ve built your solution on trusted infrastructure

1. You have a solid base of affiliates in niche markets that we can distribute to
2. You have a reputation for integrity and honesty - both towards advertisers and affiliates
3. You’re  available when we need you for problem resolution
4. you bring a unique value proposition to the table (either in your approach, market, vertical, niche or whatever)

These are the things we look for in network partners.   The same qualities that our clients have come to expect of us!